Project Overview:

In collaboration with our client, City Center Karbala, our marketing agency embarked on a comprehensive project aimed at enhancing the mall's visibility, attracting retailers to rent its shops, and establishing a vibrant brand identity. The project also included the development of a dynamic online presence through social media and web design.

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Objectives:

Our primary objectives revolved around transforming City Center Karbala into a thriving commercial hub. We aimed to increase the occupancy rate of retail shops within the mall by implementing targeted marketing strategies. Simultaneously, we sought to craft a compelling brand identity that resonates with the local community and beyond. Additionally, our focus extended to creating an engaging online platform through social media and web design to amplify the mall's visibility and appeal.

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Scope of Work:

The scope included a multifaceted marketing strategy encompassing brand identity creation, targeted advertising, and promotional campaigns to attract potential tenants. We developed a distinctive brand logo, color palette, and branding collateral to establish City Center Karbala as a recognizable and inviting destination. Concurrently, our team curated and managed social media content and designed a user-friendly website to enhance the mall's digital presence. The holistic approach aimed to not only increase shop rentals but also position City Center Karbala as a vibrant and community-centric retail destination.